We are thrilled to announce that Marino Software is a finalist in this year’s Irish Content Marketing Awards under two categories: Best Content Marketing Award — Specialist for our innovative insights blog and Most Effective Use of Illustration for our Christmas Campaign.
The Irish Content Marketing Awards recognise the endeavours of the Irish marketing scene and provide a platform where the best work is celebrated.
We are delighted our software design and engineering blog has been nominated for the Best Content - Specialist category. On our blog, we talk about Design Sprints, Voice
technologies design and development, Augmented Reality
(AR) design and development and more.
We create engaging content on innovative concepts, such as a wayfinding app using sound for people to navigate or an augmented reality solution for people with specific dietary requirements to find suitable products in a supermarket. We aim to educate our customers and followers on conversational interfaces and write about how we used Design Sprints to design chatbots or how to design for voice assistants.
‘Awesome work and cheers for sharing. AR Projects look really interesting to get stuck into’.
— Interaction Designer
We create custom, playful illustrations for each article depicting the main themes of the content to help them to stand out.
Our articles have been
featured in Medium, a popular online publishing platform, where our articles have trended under topics such as
Technology, Artifical Intelligence, Digital
Design and Marketing. They also have been published
in publications such as
UX Planet, Justinmind,
Code Like a Girl and
Aside from our blog, we applied our illustration skills to our latest Christmas Campaign. We gifted clients with batches of our own branded beers, and through them invited them to join our newsletter and enter a competition to win either an Amazon Echo or a Google Home device.
Our clients certainly appreciated our gifts:
“On behalf of the team here…many thanks for the generous delivery of Craft Beer — it was a real hit here this morning. Very ingenious idea and very welcome!”
— Senior IT Digital Manager at permanent tsb
Congratulations to all of our fellow nominees — you can take a look at the full shortlist. Winners will be revealed at the gala awards ceremony on Thursday, September 20th, at the Ballsbridge Hotel, Dublin.
We hope to bring back an award or two — wish us luck!